EastWest launches ECHO, AI-powered chatbot for business owners

Helping entrepreneurs access cash management solutions with greater ease and confidence

As more Filipino entrepreneurs turn to digital channels to manage and grow their businesses, they increasingly need quick, reliable access to information and solutions that can help them manage day-to-day financial operations efficiently. To support this, East West Banking Corporation (EastWest) launched ECHO (EastWest CMS Help Officer), an AI-powered chatbot designed to help business owners better understand and access the Bank’s Cash Management Services.

MSMEs continue to make up the vast majority of businesses in the Philippines, while recent business registration data points to a clear shift toward digital channels, with more entrepreneurs choosing to register and renew their businesses online for faster, more convenient transactions.

Sun Life Launches "Go Win with My Sun Life PH" Campaign to Empower Clients Through Digital Financial Management

Committed to empowering more Clients through digital financial management, Sun Life Philippines has launched "Go Win with My Sun Life PH," an exciting promo makes usage of the My Sun Life PH App rewarding in more ways than one.

Running from July 1 to September 30, 2026, the promo invites eligible policyholders of Clients of Sun Life of Canada (Philippines), Inc. and investors of Sun Life Asset Management Company, Inc. to register on the My Sun Life PH App or Client Portal, unlocking both valuable rewards and seamless control over their financial journey.

Taking Control of One’s Financial Future

In today's fast-paced world, managing finances shouldn't be complicated. The My Sun Life PH App puts the power directly in Clients' hands, enabling them to:

Visa brings Apple Pay to its customers in the Philippines

An easier and more secure way to pay with iPhone, Apple Watch, iPad, and Mac

Visa (NYSE: V), a global leader in digital payments, announced today that Visa debit and credit cardholders in the Philippines can now add their eligible cards to Apple Pay on their iPhone, Apple Watch, iPad, and Mac. Apple Pay is an easy, secure and private way to pay in-store, in-app and online.

This announcement accelerates the digitalization of payments all while expanding payment options for Filipinos traveling abroad and visitors traveling to the Philippines. Across the Asia Pacific region, 97% of travelers[1] say that they will bring credit, debit, or prepaid cards on their trips, while only 17% intend to bring foreign currency. Among travelers, 38% said they prefer cards because of robust security and fraud protection features, while 20% cite wide acceptance. Apple Pay seamlessly delivers on these exact needs by making everyday transactions easy, secure, and private.

EastWest Renews Support for Domestic Tourism via Two-Year PHILTOA Partnership

Making banking easier for travelers while driving greater access to Philippine destinations

(from left) PHILTOA 2nd Vice President Harold Atondo, 1st Vice President Mary Ann Ong, and President Maria Lourdes Japson together with EastWest President Jacqueline Fernandez, SVP & Head of Unsecured Lending Alastair de Lara, and FVP & Head, Cards Product, Campaigns and Marketing Head Francis Ramon Tioseco

As part of its commitment to making banking easier for travelers, East West Banking Corporation (EastWest) is renewing its support for Philippine tourism through a two-year partnership with the Philippine Tour Operators Association (PHILTOA) as the exclusive credit card partner and co-presenter of the 37th and 38th Philippine Travel Mart, the country's longest-running travel trade exhibition.

EastWest’s Investment Banking earns industry recognition for helping bring major capital market deals to life

EastWest's Investment Banking team has been recognized by two respected industry organizations for its work in the Philippine capital market. The awards acknowledge the team's involvement in significant fundraising transactions that have helped companies raise capital, and expanded investment opportunities for local investors.

The team recently received the IPO Deal of the Year – Philippines award from Asian Banking & Finance for its participation as a Domestic Participating Underwriter in the initial public offering of Maynilad Water Services, Inc. The Bank was also named among the Top 5 Corporate Issue Managers/Arrangers (Bank Category) by the PDS Group for its performance in 2025, a distinction that EastWest has maintained every year for the past six (6) years.

Big Home and Tech Upgrades are Now Within Reach with Maya Mini Payments at 0% Interest

Upgrading your laptop, replacing an old washing machine, or finally bringing home that new TV doesn't have to mean paying everything upfront. 

From August 1 to October 31, 2026, Maya, the country's leading digital financial services platform, is offering cardholders the opportunity to convert eligible electronics and home appliance purchases made with the Maya Black Credit Card or Landers Cashback Everywhere Credit Card into a  3-month Mini Payment plan with an effective 0% interest. To make the offer even sweeter, processing fees are waived for Mini Payments created until September 30, 2026.

Salady, Korea's biggest salad chain, to open at PNB Makati Center

A fresh dining experience is set to open at PNB Makati Center as (from left) Palette Passion Inc., Head of Operations Austin Villamanca, President Arvin Pitao, PNB Holdings Corporation President Karlu T. Say, and PHC Chief Financial Officer Ponciano S. Carreon, Jr. formalize their partnership through a ceremonial lease signing on July 29, 2026.

PNB Makati Center is set to welcome Salady Philippines, bringing Korea's biggest salad chain to the heart of Makati's business district and further strengthening the property’s evolving dining and retail offerings.

Through its Philippine master franchisee, Palette Passion Inc., Salady has begun expanding its footprint in the country following the brand’s success in South Korea. Known for its menu of fresh salads, grain bowls, wraps, and protein-rich meals, they have built a loyal following by making healthy eating accessible, convenient, and affordable for everyday consumers.