If your group chats have quietly rebranded themselves into “Siargao 2.0” or “Japan 2026,” that’s usually the cue: summer planning has officially begun. Flights are being shared. Leave credits are being filed. Outfit mood boards are slowly taking shape.
But here’s what’s different in 2026: trips don’t feel like spontaneous splurges anymore, they feel intentional.
According to recent findings, Millennials and Gen Z travelers aren’t just spending on travel. They’re planning earlier, booking more deliberately, and mapping out itineraries months ahead.



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