“At EastWest, we believe in empowering Filipinos—not just financially, but in every aspect of their lives. The EastWest Dream Run 2025 is a reflection of our mission to help individuals push their limits, whether in their financial journey or their pursuit of health and wellness,” shares Martin Reyes, EastWest SVP and Head of Marketing and Cash Management.
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The artwork, titled “The Balance of Warmth and Excellence,” was specially created by renowned impressionist artist Raul Patindol of the Tanay Artist Group. Inspired by the yin-yang symbol, the piece embodies EastWest’s unique fusion of Eastern heritage and Western progress—principles that have guided the Bank’s approach to financial services for the past three decades.
Get ready to lace up and hit the pavement! EastWest, in partnership with RUNRIO, one of the country’s leading race organizers, is bringing the highly anticipated EastWest Dream Run 2025 to three key cities: April 6 at Azuela Cove, Davao, May 4 at City Di Mare, Cebu, and June 15 at Filinvest City, Alabang.
Choose Your Dream Run
The EastWest Dream Run 2025 invites runners of all ages and fitness levels to join an unforgettable race experience. Participants can choose from 1K, 2K, 5K, 10K, and an exclusive 30K category—the only run of its kind to feature this distance in celebration of EastWest’s 30th Anniversary. Adding to the excitement, the event also introduces a special 1K dog category for pet lovers, making it a fun and inclusive gathering for the whole family, including your furry friends.
Set against the scenic backdrops of Davao, Cebu, and Manila, the EastWest Dream Run symbolizes the pursuit of bigger and bolder dreams. By hosting the Dream Run in three key cities, EastWest strengthens its commitment to hyperlocal engagement, bringing meaningful and accessible experiences to communities across the country.
EastWest proudly celebrated the recent achievements of Peter Arreglado, a dedicated member of their Cebu office’s Real and Other Properties Acquired (ROPA) team, who played a key role in leading the Philippines to an impressive victory at the 2024 International Canoe Federation (ICF) Dragon Boat World Championships held in Puerto Princesa.
The Philippines led the medal standings with an impressive 11 gold medals, showcasing the country’s strength in dragon boat racing and the remarkable talent and resilience of employee-athletes like Peter. Notably, he earned three medals across different events: a silver in the 200-meter small boat, a bronze in the 500-meter small boat, and another bronze in the 2000-meter standard boat.
The International Finance Awards, a global platform that acknowledges exceptional talent, leadership, and industry expertise, recognized EastWest for its ability to drive innovation and achieve meaningful results through forward-thinking strategies and high-impact financial services that meet evolving market needs.
EastWest Rural Bank and EastWest Unibank sponsored the National Teachers’ Day event hosted by the Department of Education (DepEd) as part of the 2024 National Teachers' Month (NTM) celebration. The event took place at the Smart Araneta Coliseum in Quezon City last Thursday, October 3. The event is the culmination of the DepEd’s month-long campaign to honor the contributions of educators across the nation. With around 10,000 teachers and educational stakeholders in attendance, the day featured a variety of activities, including Zumba, heartfelt tributes to teachers, raffle prizes, and lively entertainment.
A special highlight of the day was the surprise visit and performance by Donny Pangilinan, ambassador of EastWest’s newest digital banking platform EasyWay. Donny’s commitment to financial literacy, which aligns with his personal values, made his tribute even more meaningful.
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The global pandemic shifted consumer behavior, especially in terms of shopping and dining preferences. Understanding this, and with the modern Filipino consumer in mind, the EastWest Visa Platinum Credit Card was refreshed to adapt to the rapidly changing financial landscape, reflecting the bank’s drive to meet the diverse needs of its growing customer base.
The launch of EasyWay is a major milestone in the build-up to EastWest Bank’s 30th-anniversary celebration, which kicked off this August and will run through July next year. It highlights the bank’s continuous drive for improvement, always striving to exceed the expectations of its valued customers.
EasyWay represents another important step in EastWest’s ongoing efforts to deliver customer-focused and up-to-date banking services. It is part of a broader digital ecosystem that includes EasyBiz, Komo, ESTA, and EastWest Pay, reflecting the bank’s holistic approach to addressing diverse customer needs with advanced solutions.
Marking 30 years of dedicated service, EastWest eagerly anticipates its year-long celebration commencing this August. As the banking arm of Filinvest Development Corporation, one of the country's leading conglomerates with interests in real estate, hospitality and tourism, power generation and sugar, the Bank proudly carries on the Gotianun legacy of entrepreneurial spirit, perseverance, integrity, and innovation to create banking solutions for its diverse clientele.
Looking back, its journey over the past three decades highlights its blend of the traditional warmth of the East and the forward-thinking mindset of the West. Founded in 1994, EastWest Bank has grown to become one of the Philippines' leading universal banks, known for its customer-centric approach and innovative financial solutions, helping countless Filipinos achieve their financial goals.
EastWest Bank recently joined the Philippine Hobie 16 National Championship as a Major Sponsor, in partnership with Subic Sailing Philippines, Subic Bay Metropolitan Authority, and The Lighthouse Marina Resort. The event brought together sailing enthusiasts and Hobie Cat fanatics from Taal Yacht Club, the Philippine Sailing Association, and Subic Sailing Philippines. Valued EastWest customers, industry leaders, and media representatives such as Beni Gomez from Yacht Style and Barry Dawson from Active Boating & Water Sports Magazine were also present during the event.
The two-day event featured exhilarating races and exclusive promotions, showcasing EastWest Bank's commitment to supporting local sports, elevating Filipino sailors, and enhancing the lifestyle of its partners and clients. Skipper Peter Capotosto, one of the pioneers of the Hobie 16, also joined the National Championship.
To better equip its customers with the goal of nurturing and protecting their beloved fur babies, EastWest Bank highlights its Save and Pawtect program. It’s a unique, first-of-its-kind offering perfect for pet lovers, providing comprehensive pet insurance when they open an EastWest Savings Account with a minimum balance of Php 100,000.
Building upon the triumph of the inaugural Magenta Race, which garnered acclaim and support, the 2023 edition is a testament to EastWest Bank's dedication to social responsibility. This year’s event saw 145 individuals participating in the run/cycle, resulting in a total donation of Php 196,991 to the Philippine Foundation for Breast Care Inc. (Kasuso Foundation).
Exclusive Deals for Every Traveler
From the pristine beaches of Boracay to the vibrant city life of Cebu and Davao, EastWest cardholders can now enjoy an array of discounts and perks whenever they travel. With offers spanning deluxe accommodations, sumptuous dining, and exciting leisure activities, EastWest ensures that every getaway is both memorable and affordable.
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The Magenta Race is designed not only as a tribute to breast cancer warriors and survivors but also as a proactive step to spread awareness, promote early detection, and unite in solidarity against this pervasive disease. As with the previous year, the race will be a delightful mix of walk/run and bike categories, allowing participants of all fitness levels to partake, celebrate life, and contribute to a noble cause.
"We believe in making a difference beyond banking. Supporting initiatives that uplift the community is deeply embedded in our values. We are proud to bring back the Magenta Race, especially after the accolade we received from Digital Banker for our outstanding CSR efforts," remarked EastWest Vice President and Head of Corporate Communications Ms. CJ Roque.
We live in the data age where life is painted by information. Our society is powered and inspired by data sets that propel economies, explore possibilities, and change lives. And all of this happens both onscreen and off-screen. Data is king, and it brings new and contemporary delights and advancements with it. Most significant of its gifts is helping bridge the knowledge of ages ago to enrich our modern lives. Literally painting life powered by data with the brushstrokes of masters past.
When added all up, the numbers may look overwhelming, but there are ways to stay on top of your child’s school expenses. Assess how much you will need to set aside for the entire school year. That amount could range from as low as P50,000 to as high as P500,000 depending on where your child is studying plus the uniforms, school supplies, books and other things that your child may need. Once you have pegged that amount, you can start saving a portion of your income to contribute to the education fund.
A pressing concern
According to a study by Standards and Poor on global financial literacy, the Philippines placed 30th out of 144 countries. In the study, only 2 out of 10 Filipinos correctly answered fundamental financial literacy questions in the study.
It is a nationwide concern, as financial literacy is defined as the capacity to understand and apply concepts that allow one to navigate the economic and financial aspects of life. Without this one is more likely to make financial decisions that can negatively impact their life in the long run.
Whatever your definition of life security, achieving this is no simple task—it takes a lot of work, dedication, and focus. What’s more, nobody really knows what the future holds so we must prepare ourselves for anything. Fortunately, there are things you can do to help shape your future for the better. Here are some tips on how you can achieve life security during these uncertain times:
No matter what house repairs you need, it is important to plan everything in advance. This means that you know the scope of repairs needed, have the funds you need for the project, and know who to work with. Here are some things to remember when planning for home repairs or improvement:
It’s Christmas! This means that many employees will happily receive bonuses this month. Many employees look forward to their 13th month pay and other benefits before the actual holidays start. Plans to purchase gifts for friends and loved ones have been made throughout the year. Lists have been filled and items have been added to online carts to prepare for the upcoming shopping spree. It is easy to think that going all out is the best way to go, but there is an alternative that can potentially be rewarding and profitable in the future. And that’s in setting up savings.
Allotting our holiday funds for savings is a thought that seldom occurs to many of us. But in these uncertain times with the rise of inflation and the surge in prices of basic goods, a second option to shore up savings could be the wise decision. Having backup resources can cover a multitude of emergency needs such as medical, maintenance, and repair expenses. So, if there is an opportunity to receive bonuses in the coming months, it could be prudent to designate an amount for your spending, and the rest for savings or other means.
