Live That Extra Life in PAL Business Class with the Help of Maya!

There’s a certain excitement and joy that comes with flying Business Class. You skip the long lines, unwind in a premium lounge, stretch out in a spacious seat, and indulge in curated meals mid-air. That extra life isn’t just a dream—it’s within reach, thanks to Philippine Airlines and Maya, the #1 Digital Bank App in the Philippines. 

Because let’s face it—there’s flying, and then there’s flying Business

Class. Reclining in a comfy seat while sipping champagne and watching your favorite show feels like a world away from the usual travel stress. But with Maya, it’s not just a dream—it’s a daily money move away. 

EastWest’s Dream Run 2025 Set to Take Over Davao, Cebu, and Manila

The highly anticipated EastWest Dream Run 2025 is set to bring together thousands of running enthusiasts across three major cities—Davao (April 6), Cebu (May 4), and Manila (June 15). Organized in partnership with RUNRIO, this milestone event is a key part of EastWest’s 30th Anniversary celebrations and also aligns with the 70th Anniversary of its parent company, Filinvest. Through this event, EastWest continues to expand its efforts in promoting health, fitness, and community engagement across the country.

“At EastWest, we believe in empowering Filipinos—not just financially, but in every aspect of their lives. The EastWest Dream Run 2025 is a reflection of our mission to help individuals push their limits, whether in their financial journey or their pursuit of health and wellness,” shares Martin Reyes, EastWest SVP and Head of Marketing and Cash Management.

Pru Life UK reinforces market leadership, eyes continued growth in 2025

From L-R: Pru Life UK’s Executive Vice President & Chief Financial Officer Francis Ortega, Pru Life UK’s Chief Customer and Marketing Officer Rozanne Magararu, and Pru Life UK’s President & Chief Executive Officer Sanjay Chakrabarty

Pru Life UK has solidified its position as the leading life insurer in the Philippines, with its outstanding business results and strengthened commitment to providing affordable and accessible financial solutions to more customers and communities.

The insurer has the highest New Business Annual Premium Equivalent (NBAPE) at PHP9.8 billion in 2024, according to the latest Insurance Commission report. The company posted a 33% quarter-on-quarter growth in Q4 2024, extending its lead over its closest competitor to 8.87%.

Pru Life UK’s total premium income rose to PHP48.2 billion, up from PHP46.2 billion in 2023, while its risk-based capital ratio strengthened to 491%, up from 453% in the previous year. This robust financial performance underscores the company’s resilience and capacity to thrive amid market fluctuations.

“Our strong business performance reflects our commitment to addressing the evolving needs of Filipinos with the right insurance products at the right time,” said Francis Ortega, Pru Life UK’s Chief Financial Officer. “We remain committed to sustainable growth anchored on innovative and customer-centric solutions.” 

Some of the recent products that contributed to the insurer’s strong business are PRULifetime Income3, a limited-pay insurance that guarantees 5% annual payout and 200% lifetime protection and PRUMillion Flex3, a limited-offer investment-linked insurance plan payable in two years.

In 2025, Pru Life UK will expand its portfolio with new health and protection solutions to help more Filipinos achieve their financial goals. 

As the first Takaful operator in the Philippines, Pru Life UK is preparing to introduce its first affordable, Shariah-compliant Family Takaful product to meet the protection needs of the Muslim Filipino community. 

Pru Life UK’s Chief Customer & Marketing Officer Rozanne Magararu shared, “The trust of close to one million policyholders inspires us to protect more Filipinos.” She also shared that more than 11,000 claims amounting to PHP2.2 billion were approved in 2024. “This underscores the company’s commitment to fulfilling its promise to customers,” she added.

These results would not be possible without the dedication of its extensive network of more than 39,000 agents.

The company’s growth strategy also includes strengthening distribution channels through new partnerships this year. 

“As we continue our journey of providing accessible and relevant insurance solutions to more customers, we look forward to strategic partnerships that will expand our reach, as well as innovative and targeted products and enhanced services,” said Sanjay Chakrabarty, President and CEO of Pru Life UK. 

As the company marks its 29th year in the Philippines, Pru Life UK remains confident in its future trajectory and steadfast in its mission to be the most trusted health protector and life partner.

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About Pru Life UK

Pru Life UK is the leading life insurer in the Philippines demonstrating its commitment to protect Filipinos’ financial future and well-being for every life, for every future. 

Established in 1996, Pru Life UK operates in over 200 branches and general agency offices in the Philippines,and holds the largest life insurance agency force of over 39,000 licensed agents. Its headquarters is based in Bonifacio Global City, Taguig City. 

Pru Life UK offers a wide range of tailored solutions that address the unique and evolving needs across demographics and life stages. These include life protection, health, accident and disability, and investment-linked insurance. 

Currently, Pru Life UK serves over 930,000 individual policyholders and more than 85,000 insured group members, and ranks first in New Business Annual Premium Equivalent* and Total Renewal Premium Income from Variable Life Insurance Products** as of FY 2024, according to the Insurance Commission. 

Pru Life UK is a subsidiary of Prudential plc, with a 175-year legacy of safeguarding the future of millions of families for this generation and generations to come. 

For more information visit www.prulifeuk.com.ph

*New Business Annual Premium Equivalent (NBAPE) – premium for a new policy paid in a year

*Renewal Premium Income from Variable Life Insurance Products – premium collected for existing policies

Note to the editor: Please use "Pru Life UK" when referring to the company.

Media Contact: 

Tony Quijano

Media Relations

The EON Group

+639178093452

tony.quijano@eon.com.ph

Sun Life celebrates the strength and resilience of women entrepreneurs

Top Three Lessons from Sun Life’s BrightHER Impact event

Chal Lontoc-Del Rosario; Aira Agcamaran-Sy, Sun Life Philippines Client Segment Marketing Specialist; Renee Co, Sun Life Philippines Market Segment Manager; Chef Jeng Flores, CEO of Heavenly Desserts; Jacqe Yuengtian-Gutierrez, CEO of Happy Skin, BLK Cosmetics, and Seoul White Korea; and Angeline Tham, Founder of Angkas; and Cary Casipit, Sun Life Philippines Client Segment Marketing Head

In celebration of National Women’s Month, Sun Life Philippines’ event entitled, “BrightHER Impact: Empowering Women Entrepreneurs to Shine”, provided a platform for three trailblazing leaders: Chef Jeng Flores, CEO of Heavenly Desserts; Jacqe Yuengtian-Gutierrez, CEO of Happy Skin, BLK Cosmetics, and Seoul White Korea; and Angeline Tham, Founder of Angkas.

Paynamics x Sterling Bank of Asia: Empowering Businesses Together!

Sterling Bank of Asia (SBA) and Paynamics Technologies have renewed their partnership to enhance the accessibility of digital payments for SBA’s business clients. Attending the event were (L-R) SBA Retail Banking Group Head and EVP Ralph Cadiz, along with President and CEO Cecilio San Pedro; Paynamics CEO Mylene Chua-Magleo, Board Member Esther Magleo, CFO Ronald Magleo, and Chief Revenue Officer Allan Condino.

We’re thrilled to announce our strategic partnership with Sterling Bank of Asia! Through this collaboration, Sterling Bank will introduce Paynamics’ cutting-edge payment solutions to its merchant clients—helping businesses streamline transactions and drive growth.

Together, we’re making digital payments more accessible, seamless, and efficient for merchants across industries. This is just the beginning of financial innovation at work!

Stay tuned for more updates as we build the future of payments!

EastWest Honors Three Decades of Loyalty with a Commemorative Painting for Long-Standing Clients

As EastWest celebrates its 30th year, it goes beyond achievements and numbers to honor the people who have been at the heart of its journey—its most loyal clients. In tribute to three decades of trust, partnership, and shared success, EastWest honored customers who have banked with them since the beginning with an exclusive commemorative painting.

The artwork, titled “The Balance of Warmth and Excellence,” was specially created by renowned impressionist artist Raul Patindol of the Tanay Artist Group. Inspired by the yin-yang symbol, the piece embodies EastWest’s unique fusion of Eastern heritage and Western progress—principles that have guided the Bank’s approach to financial services for the past three decades.

Nurturing Health, Protecting Dreams: Sun Life Boosts Healthcare Access For Ofws And Seafarers

Protecting one’s health is a priority for many Filipinos. After all, it is key to achieving their goals and living their best lives. An illness can not only derail plans but also impact one's overall well-being and outlook on life.

This is especially true for Overseas Filipino Workers (OFWs). They move abroad to make a living and support their families; however, they must also cope with living far from home and adapting to new cultures and environments. Should they get sick, it can disrupt their work abroad or it can be a possible reason for them to be sent back abruptly, which can have significant consequences on their finances, their family’s goals such as building their own house or business, and ultimately, derail their dream of coming home for good.