SM Supermalls spotlights MSME growth this February with long standing partners DTI, Philstar, and Go Negosyo

February is giving MSMEs their well-deserved main-stage moment — and SM Supermalls is here for it.  Together with long-time strategic partners — Department of Trade and Industry, Philstar Media Group,  and Go Negosyo — SM Supermalls continues to open doors for Filipino entrepreneurs through  mentorship, market access, and purpose-driven platforms that help businesses grow with confidence. 

These partnerships, built through years of collaboration, share one mission: empower MSMEs to scale  sustainably, compete strongly, and thrive in an evolving economy. This February, that shared commitment  comes alive through a lineup of impactful initiatives happening across SM malls. 

Sun Life expands collaboration with Go Negosyo to empower Filipino MSMEs

Sun Life, the No. 1 life insurance company in the Philippines in terms of total premium income, has announced the expansion of its strategic collaboration with Go Negosyo, a non-profit organization that champions Filipino entrepreneurship, to further empower Micro, Small, and Medium Enterprises (MSMEs) across the country.

Building on the success of their initial tie-up, the expanded collaboration will bring free financial consultations to MSMEs through Go Negosyo’s 3M on Wheels events, a roving caravan that delivers mentorship, money, and market access directly to entrepreneurs. Sun Life financial advisors will be on-site to offer personalized financial planning and insurance guidance tailored to the unique needs of business owners.

Sun Life and Go Negosyo collaborate to foster financial literacy among Filipino MSMEs

Thermina Akram, Go Negosyo Executive Director; Joey Concepcion, Go Negosyo Founder, Carla Gonzalez-Chong, Sun Life Philippines Chief Client Experience and Marketing Officer; and Cary Casipit, Sun Life Philippines Head of Client Segments Marketing 

Sun Life Philippines, the country’s leading life insurance company, and Go Negosyo, a renowned non-profit organization dedicated to entrepreneurship, recently formalized their strategic tie-up aimed at enhancing financial literacy and safeguarding the future of Micro, Small, and Medium Enterprises (MSMEs).