In the Philippines, Gen Z and Millennial employees have been showing higher levels of passivity when it comes to their career as they are still focusing on basic achievements, such as gaining more income. Consequently, they are not able to work towards their desired goals and aspirations.
To address this, Sun Life Philippines recently released a campaign that aims to empower Filipinos to chase their dreams with its latest offering, Sun Life Secure Income. The campaign is centered on a vibrant new series of digital advertisements featuring actor and TV personality, Donny Pangilinan, and a catchy new tune that is sure to get Filipinos singing along.