Showing posts with label Advertisement. Show all posts
Showing posts with label Advertisement. Show all posts

Wednesday, August 7, 2019

PSBank’s Sixth Sense Wins at the 2019 PANAta Awards

PSBank recently won a Bronze “Brand Builder” award for Excellence in Brand Positioning at the 2019 PANAta Awards – the premier industry recognition program of the Philippine Association of National Advertisers (PANA) – for its highly-successful Sixth Sense campaign, which effectively positioned how easy and fast it is to get a home loan with the bank.

The short film-driven campaign, which was launched online and on TV, received an abundance of positive feedback for its creative, humorous, and effective attempt to communicate how clients can overcome the fear of a long waiting time for loan approval, through PSBank’s one-day credit decision capability.

Tuesday, September 5, 2017

Quirky couple finds the perfect partner in Home Credit’s new ad campaign

Currently enjoying a successful year that saw them reach the one million-customer mark and undergo a brand refresh, Prague-based fintech company Home Credit is adding another feather to its cap with the launch of its very first digital ad campaign in the country.

Launched through a teaser video last August 22 on Facebook and YouTube, Home Credit Philippines’ maiden campaign follows the modern romantic story of a couple about to discover the perfect partner to their relationship—one that will let them enjoy the things that make life easier and more meaningful.