Visa and Valentine's Day: Analyzing Consumer Spend Trends

Data analysis by Visa Consulting and Analytics highlights consumer spend trends in the Philippines during Valentine’s Day festivities

Consumers likely to prioritize value and affordability this Valentine’s

Visa (NYSE: V), a global leader in digital payments, has released new insights into consumer behavior during February 2024. Visa Consulting & Analytics found that more active cards were used for transactions, indicating a change in how Filipinos are celebrating Valentine's Day.

The data shows an overall increase in transactions for February 2024 compared to February 2023, driven by more active card users. Despite the rise in transactions, the average amount spent per transaction slightly declined. This suggests that inflation and higher commodity prices may have led consumers to be more cautious with their spending this Valentine's month.

Give your loved ones these lovely Valentine gifts through Home Credit

We all express and receive affection through different love languages. Some prefer words of affirmation by constantly saying mahal kita to their partners, while some go for quality time to express affection by going out of their way. This love month, Filipinos shall again celebrate the ultimate love language we all speak fluently— gift giving.

Home Credit, the lifestyle partner of every Filipino, shares fresh gift ideas for every special person in your life that certainly won’t break your heart and budget! Ranging from gadgets, mobility equipment to home necessities—all under affordable price, flexible payment terms, and low interest rates. Customers may also enjoy free last installment for consistent on-time payments on select items.